Shopify is one of the top eCommerce platforms that makes online selling easier. With this platform, anyone can set up an online store and sell their products. This platform is designed for businesses of all sizes. Whether you are a small, medium, or large scale beauty business, you can create a store with Shopify.
The benefits of a Shopify store are not limited to online networks. It can help you leverage different offline networks, as well. When it comes to leveraging offline networks, Shopify can be helpful in different ways.
The first and significant advantage is local pickups by Shopify. When you have your online store on Shopify, you can set the option for customers to pick up their online orders at your retail store or location. To do this, you just need to enable the local pickup option for each of your locations.
The shipping rate for local pickups is set to free, and it cannot be changed. Before you allow your customers to take their orders from your location or retail store, it is important to verify that each of the ordered items is in stock. Once you verify that, you can send a notification to the customer that his/her order is ready.
Apart from this, another way Shopify store can help you leverage your offline networks is by promoting the service business on your Shopify store. You might be providing offline services in your location or region. In this situation, your audience gets limited to your local area. Using the Shopify e-commerce store, you can promote your services.
Suppose you own a salon in a particular region. The problem would be your customers would be limited to that region. When you market your salon business through the Shopify platform, you can increase brand awareness and get more customers.